Do you want to know how you can make money on Facebook in Nigeria or anywhere in the world? I guess that’s why you are here because you’re curious to learn how you can turn the time you spend on the social media app to cool CASH!
Today I’ll be showing you ten simple ways to earn some bucks on Facebook. Of course, there are many ways to make money online and social media platforms are playing vital roles in making these possible. Not only the fact that they can help your business grow, but you can also earn independently on them without selling anything, I will show you how.
But before then, you can check this related article on How to Make Money on Instagram.
Okay, back to the actual journey; Facebook is no longer a chat-only social media platform. It is an all-encompassing ecosystem for people around the world. This huge community creates an enabling environment for businesses of all kinds to thrive.
When I say huge, I mean more than 2.7 billion people in the world are active monthly on this platform, not to talk of several million in-active people. In Nigeria, more than 27 million people are regular users of Facebook.
But, few hundreds of these people know how to make money on Facebook in Nigeria and just millions out of the regular users in the world.
So, here are what you should do to make money on Facebook…
Surefire Ways to Make Money on Facebook in Nigeria and All Over the World
1. Sell Directly on Facebook
Do you run a business that sells products or services? Are you a fashion designer, shoemaker, graphic designer, or dropshipper or you have some courses (eBooks or videos) to sell? Your Facebook timeline can help you reach more people. I know you’ll be thinking that you’ve been doing that for a while but you’re not making sales.
This is the most basic way you can make money on Facebook today. It is the simplest form. You don’t need to pay for anything. You don’t need to have certain skills or qualifications… but you need to know how to sell.
On your “What’s on your mind?” box—where you normally post updates. There’s an option at the bottom: Sell Something. Once you select this option, you can then post whatever item you have for sale.
It’s pretty straightforward. Just post the product or service, add a description, you could also add your price if it’s convenient for you. Once you’ve done this, interested friends or followers will contact you to proceed with the sale.
But people on your timeline are mostly friends and family members who may naturally find it difficult to patronize you, there is a way out;
Join Commerce Groups and Pages!
Put simply: join buy and sell groups. And there you are asking: why should I join commercial groups when I can make sales directly on my timeline?
The answer: The same reason why people go to popular markets to sell.
You see…not everyone on your timeline will be interested in your product or service. But just like the traditional market, commerce groups bring buyers and sellers together.
You’re more likely to make sales on these kinds of groups than on your timeline.
2. Become An Influencer on Facebook
Let me ask you, how does the like of Sydney Talker, Nasty Blaq, Broda Shaggi and those Instagram comedian make money, do they sell disks? No! They make money on Facebook and other social media platform by helping brands to advertise products or services.
Do you have a huge amount of friends or lots of followers on your Facebook page or group? If yes, then you can utilize this option. But if NO, you’ll need to have a little knowledge of digital marketing in order to advertise your page to get more likes and followers and engagement.
Also, you need to do something that can keep your followers engaged. As said earlier, the like of Broda Shaggi makes money on Facebook, but what do they do before that? They simply share their skits and people engaged massively with it.
You can also look for a way to keep Facebook users engaged, you can do that by posting videos that will attract people.
Once you’ve got all these, here’s how it works. Top brands reach out to you and pay you to advertise their product on your timeline. If you’re creative, you could make a lot of money from this method alone.
Influencer marketing is an effective way of creating publicity about a product or service. Brands have realized this and that’s why they spend money on influencer marketing.
3. Become a Freelance Facebook Page Manager
I know you currently own a Facebook account. And you manage everything that has to do with it. How about managing an account for people or brands who can’t manage theirs for a reason or two?
You can’t expect the likes of Dangote, Tony Elumelu, and other big brand owners to manage their company social media handles, they hire someone to do that for them.
Hey, I know you’re thinking that it’s not possible for those big men to hire you… I get you, the chances are rare to be honest, because they hire an HRO company to employ such staff.
But what if I tell you that there are people who are ready to pay you like their Facebook manager? Yes, I have worked with different people and I have earned by helping them to manage their Facebook pages, you too can!
Here is what you need to do:
Go to a freelancing platform, set up an account as a social media or Facebook page manager, and start sending requests to those in need of your service.
I recommend freelancing platforms like FIVERR and Upwork, check the two websites and search for “Facebook page manager”, you’ll be surprised to see the amazing results.
4. Affiliate Marketing
This is one of the ways most people make money on Facebook. Affiliate marketing is almost similar to influencer marketing. The difference between the two is in payment: you get paid upfront to promote a certain product or service as an influencer.
With affiliate marketing, you get commissions for each product or service bought or used via your affiliate link. Many brands today also utilize affiliate or partner programs to publicize their products and services.
One good reason you should utilize affiliate marketing is that there is no limit on how much you can earn. Unless the product or service goes out of stock.
5. Join & Monetize Facebook Creator Studio
Content creators! Facebook got something for you. If you’ve not heard of Creator Studio by Facebook, well…you’ve been missing out.
Facebook Creator Studio can be likened to WordPress for blogging. It comes with various tools to help you create quality content. But that’s not all. You can make lots of money by monetizing your Page. Oh yes! You need to have a page with good engagement.
Aside from influence marketing, you can also make money on Facebook by joining the Facebook creator studio and of course, you need something that will make you eligible for this, before you can be approved for its monetization.
You need to be a content creator, I mean you should have been doing something that keeps people engaged. some content creators earn some dollars through this facebook monetization.
According to Facebook, these are the few ways to monetize on Facebook using the creator studio, they are through;
- Branded content: This is when you collaborate with brands by publishing content that features the brand.
- Subscription groups: This is when you allow only those who pay you to join your Facebook group
- Fans subscriptions: You fans can support you by donating some funds every month
- In-stream ads: This lets you earn money on Facebook by displaying short video ads in your videos
This is very interesting, but you need to work hard and build an engaging audience. Also, you need to meet Facebook monetization policies.
6. Make Use of Short Links Services
This method won’t generate a lot of money but it’s a good way to earn passive income. It has to do with URL shortening services.
If you’re offering a free product or service… let’s say free download for instance. This method will compensate you for using short URLs.
Followers who click on such links may be shown a few seconds AD after which they can skip ahead to the main page. The more people who click on your shortened URL, the more money you make.
You can google search for paid link shorteners and apply for as many as possible, and get some links that people will love to read, shorten them and share to some Facebook groups (but don’t over-do this to avoid spamming and Facebook hates that, you might be restricted for a while).
7. Utilize Facebook Instant Articles/Audience Network
Just like Google AdSense, the Audience Network from Facebook allow publishers to earn money from their articles or videos. This method of making money on Facebook is quite similar to the one above.
As a blogger, you can take advantage of instant articles and make money as you publish posts.
Vloggers are not left out! They do make the most money as people tend to sway towards videos. If you create lots of authentic and entertaining videos, go ahead and get a page if you don’t have one already.
8. Facebook Marketplace or Facebook Shop
It’s sad to tell you that this feature is not available in Nigeria, China, and some part of the world. Facebook marketplace allows its users to have an online store on Facebook for free.
You know how online stores mean; you can upload your products and sell. That’s exactly what the Facebook marketplace is meant for.
Just like we have crowdfunding platforms, where you can raise money for a cause, you can also do that on Facebook. Go your settings or menu area in your Facebook app and you’ll see it there.
I don’t need to explain this much, it is straightforward.
CONCLUSION – How to Make Money on Facebook in Nigeria & Beyond
There you go 10 ways to make money on Facebook.
Recap: A recent study carried out by Statistica shows that Facebook has over 2.7 billion users worldwide. Out of which 1 billion of those are active users.
Almost everyone is on Facebook these days. Research even shows that people spend more time on social media sites than any other site in the world.
So what stops you from utilizing this medium to make money?