Complete Guide to Finding the Right Co-Founder for Your Startup

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Building a successful startup requires a lot of steps but a major one is finding the right co-founder or co-founders. Compared to marketing, financing and other particular factors in creating a successful business, finding the right co-founder is quite a herculean task.

If you are not lucky to find the right co-founder, then your startup is dead already unless you get the perfect one as soon as possible.

Some people are so selfish that they don’t want anybody to join hands with them as executives in building a business, they want to have 100% ownership of the startup. If you have this kind of mentality, you should rethink or start a small business and take full control of it.

But if you are thinking of building the next unicorn, then you need people to work with you.

In this blog post, you will learn how to can find the right co-founder that will help you build that idea in your head. But before we dive into the nitty-gritty of finding the perfect co-founder, let’s answer these 3 important questions:

  • Who is a co-founder?
  • Why do I need a co-founder?
  • What are the qualities of the right co-founder?

Who is a Co-Founder?

According to Indeed.com, a co-founder is a member of the executive team who played a role in the founding of a company. This person typically works with other founders to create and launch a business.

You know that a founder is someone with the idea of a business. But due to the fact that no one is an island of knowledge, oftentimes a founder may not have enough funds to finance the idea, or the human resources required to bring the idea to reality. That’s when the idea of having a co-founder comes in.

A co-founder works hand-in-hand with the founder to establish the business and make it successful. 

This means that it is possible for a company to have both a founder and co-founder(s) if the business idea came from one person and the other just came later to implement it. In another light, if two or more people put their heads together to formulate the business idea, then they are all co-founders. 

A co-founder Vs a CEO

A co-founder may or may not be the CEO. A CEO is the Chief Executive Officer, which means that a CEO is the acting leader of the organization. Most times a founder/co-founder is also the CEO but sometimes a more experienced CEO is hired. Also, a hired CEO does not necessarily take the title of the co-founder since they may not actually take part in building the platform. 

The job of a CEO is to coordinate and lead the team, create goals and targets, communicate with other entities, and shareholders, access risks, and so on. So basically the roles of a co-founder and CEO matter but one person can still hold the same title.

Why Do I Need a Co-Founder?

In founding a startup, you can decide to do it solo but it is much better to have a helping hand. The following are a few reasons why you may need to consider having a co-founder:

  • Being a solo founder is stressful

Starting a business is not an easy task. You will experience a reasonable amount of pressure In trying to put everything in place. The process; ranging from writing code, down to marketing, is not going to be a piece of cake. Sure you might have other employees to share the workload with you but there is a limit to where employees can help you that’s why you need a partner. 

  • Brainstorming 

Two heads are better than one.” There will come a time when you might get stuck and need someone to help you up. Note that there is a difference between an advisor and a partner. You might get external advice, fine but you can’t expect someone that is not in it with you to actually know exactly what you need.

  • Emotional support 

In starting up a business you’re in some kind of emotional roller-coaster due to the ups and downs. In this situation, you need someone to share the burden.

In this situation, a close friend or family member will not give you the kind of support you need at that time and to your employees, well you’re their boss and there’s a limit. So, you need a partner.

  • Think about finances and VCs

Building a startup can be pretty expensive and chances of raising funds or getting donations when you don’t have your product or the prototype ready yet are pretty low. The opportunity of working with a co-founder allows you to share the early costs of the business. 

Recommended: YCombinator startup application guide

Besides, it’s very rare to find investors investing in a one-man business. If you’re concerned about your equity, think of this. Would you rather have 100% equity in a company worth $30,000 or 50% equity in a company worth $100,000?

  •  The record of successful companies 

Looking at a list of the most successful unicorns in the history of startups like Google, Microsoft, Apple, and Facebook, to mention a few. They all had co-founders when they first started. Although, many people forget this point because as time goes on the company gets associated with one particular person, especially the CEO who usually becomes prominent and famous. 

For example when we think of Microsoft – Bill Gates, Facebook – Mark Zuckerberg. But, when we look into the earliest stages we would realize that they were co-founders. This should give a kind of insight into what pattern to follow as to choosing a co-founder or not.

What are the qualities of a good co-founder?

Now that you’re convinced you really need a co-founder, don’t stand jumping into the river without knowing how deep it is. I mean, you don’t select just anybody to be your co-founder.

Finding the right co-founder for your startup
Bill Gates and his co-founder, Paul Allen

There are some important criteria that the person you would want to consider as a co-founder must possess. Remember that you’re not aiming at a short-term relationship. Let’s take a look at some of them. 

  • The skill

One of the mistakes people make in choosing a co-founder is choosing someone with the same skills they have. You should be looking for someone who is skilled in the areas you are not very skilled in.

If you’re good at building the product and writing the codes then ideally you should have a co-founder who is good at marketing, talking to users, and getting customers. 

If you are going to have a team of co-founders you should be looking for varied skill sets not a group of duplicates. 

  • Similar core values and vision

Your co-founder should be of a like mindset. If your vision is to take your business to the global stage then your co-founder has to understand and believe in it. If you have a can-do attitude and an always-ready spirit you most likely wouldn’t want someone who believes in taking things slowly and one at a time. 

Although people have different ways of doing things that work differently for different people, you need a co-founder whose views go alongside yours or are at least very similar.

  • Realistic

Your co-founder should be someone who understands how businesses work. Not someone who thinks you will start making profits immediately after you start the business. An unrealistic co-founder will lose interest quite easily when their fantasies are not met.

  • Other qualities the right co-founder should include:

  • A co-founder should be trustworthy
  • S/he should be committed to the goal as you 
  • The co-founder should always be ready to adapt to new changes
  • Ability to handle conflict and stress
  • Such co-founders should be creative with ideas

Now to the bigger question, “How can I find the right co-founder?”. 

When looking for the right co-founder, the best place to start looking is among people you already know, your co-worker or your course-mate or close friends. That is of course if you can find someone with the skills you are looking for. 

And even if you can’t find a suitable person in your social circle, it’s okay. Just check the steps align below to know how you can get the right partner for you. 

5 Ways to Find the Right Co-founder for your Startup

  • Explore your social circle

If you don’t have someone who has the skills you are looking for in your social circle then why don’t you try expanding your circle? Who knows, someone you know might actually know someone, who probably knows someone with the skillset or experience you’re looking for. 

You could make a list of your tech friends then ask each one of them if they know someone with some particular set of skills and then make a list of those people they tell you. If you still can’t find someone suitable ask those new people you’ve been introduced to if they know someone. 

That way, if you only have ten people on your lists and each of them tells you about ten persons each, bingo you have one hundred people you can ask to be your co-founder. Gradually, you have a lot of choices of people to choose from. 

You can also use social networks like Twitter and LinkedIn to check for the type of co-founder you need and reach out to them.

  • Attend & Network at tech events

Another cool and popular way of finding co-founders is by attending events, meetups, and hackathons. Go out and actually meet people. You can look up these events where you think you’ll find a lot of relevant people that can have what you need.

This tech event includes the famous Google developer events, Open source communities like OSCA Fest, the tech seminars going on around you or you can look up Meetup.com. They have a website where you can find meetups all over the world and you can find the one close or relevant to you.

The essence of having a meetup or tech event is to learn together and network, but most time, people go to these events to snap pictures and have fun, and maybe you have been one of those people too. Well, the next tech event you will be attending should be to find a potential co-founder for your startup.

I know it’s not easy to network with a stranger especially if you are an introvert like me, but then, if you can’t talk or strike up a conversation with a person, how are you going to tell people about what you are building or build and why they need to use it?

So you have to start practicing now, imagine yourself pitching your startup idea to an investor, swallow the shyness and get that right co-founder!

  • Use co-founder matching platforms

There are quite a number of matchmaking platforms for startups out there. These platforms have nobody than those with ideas but looking for a co-founder, or someone without an idea but would like to become a co-founder to someone with a startup idea.

Some co-founder matching platforms to consider

These platforms can be really helpful because they are majorly for finding co-founders so if you are looking for that perfect co-founder, then you should definitely check them out.

  • Online forums

Forums may not actually be created for finding co-founders, but you can make use of ones that have a lot of traffic. For example, Reddit, Quora, and Discord have groups dedicated to finding co-founders and they are loaded with people which means you definitely should check them out. 

Also, these forums are international and you tend to meet people from different geographical locations so if you are interested in finding a co-founder with a different background to probably expand your horizon or your business then you should definitely use these forums. 

  • Universities (or colleges)

Maybe you’ve probably read online that Bill Gates met his co-founder, Paul Allen in the late 1960s at Seattle’s Lakeside School when he was in eighth grade, Mark Zuckerberg met Eduardo Saverin at Harvard university and they both launched Facebook in 2004.

If we come to Nigeria, Shola Akinlade and Ezra Olubi who founded Paystack met in school. The three founders of Jobberman.com, the largest job listing website in Africa met each other at Obafemi Awolowo University, OAU

Another very helpful way of finding a co-founder is going to a college or university. This is actually very helpful in finding the perfect set of skills you need. For example, you need someone with business and marketing skills; go to a business school, attend their entrepreneur events and get to know people with the exact skill you need.

A piece of advice on finding the right co-founder

  • Watch before you leap, and not “surface watching”

In finding a co-founder it is important to note that you probably shouldn’t walk up to someone and say let’s start a company together. It is more advisable that if your potential co-founder isn’t someone you’re not sure you can work with, start by building probably a simple project together. 

This way you get to see how devoted they are to work if you’re okay working with them and other basic stuff. It is also important not to rule out someone as a potential co-founder if they are only lacking simple learnable skills.

If you get someone who is ready to learn and open to improvement but lacks maybe that skill that can be learned easily, it is better to consider that person than someone who has all the skills but is not open to improvement or corrections.

  • Avoid future problems, agree on equity spilt immediately

Another important thing to do is the agree beforehand on the equity split. You both should agree on how the profit is going to be shared. Most times it’s 50:50 but you and your co-founder may have other plans.

Although sometimes you may have been working on the business idea before your co-founder comes on board but it’s still okay to make it 50:50 or something very close to that. But then, you guys must agree on it, either it should be 50/50 or 60/40 but a co-founder must have over 10% equity.

  • Agree on the titles

You should agree on who’s going to be the CEO of the company. The CEO title should be given to the person who would most likely be talking to customers and investors.

If you would like to be the CEO, then you absolutely shouldn’t co-found with someone who also wants to be the boss to definitely avoid future conflicts… Two captains can’t sail a ship unless you want to subscribe for an accident.

But wait…

You might also be thinking, “if I have a nice business idea, should I wait till I find a co-founder or should I just really go for it?” The answer is yes. If you have the idea and you’re really confident about it then go ahead. You should start building and also be on the lookout for a co-founder while in the process.

Sometimes you might not even get anyone to be a co-founder if they don’t believe in your idea but the fact that you’re already building and they can actually see your plan in action is a good way of attracting the perfect co-founder.

Conclusion: Finding the right co-founder

Once you find the right person and you have both agreed on the important things that have been mentioned above, It is also important to legalize things. You definitely won’t do that at the start of your company but when things start becoming big, then you should definitely have a legal agreement.

With the helpful suggestions above,  you have everything you need to know about finding the right co-founder, and good luck in building the next unicorn, we can’t wait to see what solution you’re bridging to the world.

Stephen Gbolagade
Stephen Gbolagadehttps://www.stephengade.com/
Stephen is a Frontend engineer, technical writer, owner and part-time blogger here at Gbolamedia, incoming data scientist, an enthusiastic cynophilist, and a curious introvert. Stephen is currently available for full-time, part-time or contract-base role. Contact him here: on WhatsApp or check him on Linkedin

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