Your business really need to have huge and impressive social media presence among your competitors.
Why? Because with social media, you will gain alot of visitors from different geographical location in the world which most of them will turn to your customers or clients and, I do know that you have had alot of testimonies on how social media can help your business either from a friend or acquaintance.
The best ways to grow your business social media presence is to become a social media influencer. A social media influencer is someone who have created an online empire of followers and friends through social media sites. Most of this influencers has more than four thousand (4000) friends and active followers on Facebook, ten thousands followers on Twitter etc.
These influencers don’t just have large numbers of friends following them but large numbers of customers following them. I mean, 80% of their followers are ready to buy their products or services when launched.
This is what you must become – A Social Media Influencer before you can grow your business presence actively on social media.
How can you become an influencer? You don’t need to bother yourself too much again because, that is the reason I prepared this article for you and I hope it meet your expectations.
In one of my blog posts, I have highlighted Seven (7) amazing social media marketing tips which you can implement to promote your business but today, I will be telling another 25 Ways to Grow Your Business’ Social Media Presence and my aim for this article is to help you increase your products or services’ sales or patronages.
Without wasting much time, let quickly dive into the main topic;
25 Ways to Grow Your Social Media Presence As An Entrepreneur – The Beginners & Pro Guide to Become An Influencer
==> (1) Identify Goals and Objectives:
Before you make anything live and public on any social media sites, always make sure that you your goals and objectives for writing that posts are well emphasized and you should make your words especially keywords simple to understand.
==> (2) Let Them Know you are Human:
What do I mean by this? I mean you should Let your audiences see a cool side of you. Always interact with them on your social media accounts – Very often! This doesn’t mean just spamming up your timeline with arrant links when posting your article and expecting them to read or click on it.
==> (3) Understand Their Needs:
Understanding what your audience needs will help you be able to interact with them on a more intimate level. Knowing what they want to read about and what they believe in will help you understand what you need to give to them.
==> (4) Include the Icons on Your Website:
Make sure to include the icons of your social media networks on your personal website. This will make it easier for those coming to read your stuff to like and follow you.
==> (5) Link Your Profile to Your Website:
Link your Facebook, Twitter, or any of your other social media profiles to your website.
==> (6) Share with Everyone:
Share your social media accounts with everyone you know. Don’t be spammy – but don’t be afraid to share.
==> (7) Create an Integrated Social Media Strategy:
You want to make sure each social media network you are involved in serves a purpose.
==> (8) Produce Valuable Content:
You also want to ensure you are producing the most valuable content – not only into your blog but also on your social networking accounts.
==> (9) Engage with Everyone:
You want to engage with those who post on your social media pages. This means when someone posts something, talk back to them.
==> (10) Optimize your Social Media Accounts:
Optimizing your social media accounts means using keywords. Use the keywords that go with your business.
==> (11) Use Hashtags Often:
Hashtags are in these days. Everyone is using them to bring more people to their blogs or websites. Using hashtags on Facebook, Twitter, and Google Plus will help bring more people onto your social media accounts and your website – but use them carefully.
==> (12) Add the Social Icons to Your Emails:
Think about it: You send out emails all day long. If you have your social media icons in your email, people will likely get curious and start to check out your pages and eventually, your website.
==> (13) Provide a Benefit to Your Audience:
People who visit your social media page or website are asking ‘What’s in it for me?’ Show them by giving something away for free – something designed to draw them into your business by building trust or peaking interest.
==> (14) Branch Out:
Don’t just use Facebook, Twitter, Pinterest, Google Plus, and Instagram. There are tons of other social media platforms.
==> (15) Use Games:
People like to respond to questions, and they like to be right. Using trivia games to bring in more likes, follows, and traffic is a great way to build up engagement and bring in more customers.
==> (16) Consistently Post at a Comfortable Rate:
It gets frustrating visiting one of your favorite blogs and seeing it hasn’t been updated in a while. This means you should post often at a comfortable rate.
==> (17) Try Not to Outsource:
Try to post on your blog, website, and social media accounts yourself. This will give you an authentic look. If you do decide to outsource, make sure it is to someone who has a similar voice to yours.
==> (18) Do your Research:
Each type of business is going have different experiences on social media – for example, a restaurant is going to have a much different plan than a used car lot. Take the time to research other ways to get more likes and follows to your social media accounts.
==> (19) Give them a Reason:
Give your customers a reason to like your page and follow you on Twitter. Show them you will be posting often and make sure to post interesting updates often.
==> (20) Tackle Customer Complaints Efficiently:
If you do end up with a complaint from someone on your website, tackle it fast and efficiently. Respond and be professional – even if they aren’t.
==> (21) Provide Questions and Answers:
Provide questions and answers on your social media accounts and your website. Use a frequently asked questions section to help answer their questions efficiently.
==> (22) Ask Clients to Share and Connect
Sometimes just by asking your clients and maybe even potential clients to share and connect with your social media networks, you just might be able to bring in more fans.
==> (23) Create a Plan and Stick to it
Create your plan to bring in more fans. Stick to it and do what you think is working more often. If you find something that works really well, stick to it.
==> (24) Treat Each Social Network as an Individual One:
Treat each social network account individually. Share them individually and share them often to bring in more fans.
==> (25) Go Further in Customer Service:
Make sure if someone has a problem, go above and beyond to help them reach a conclusion. If you do this, it will show you are doing your best to provide them with as much help as possible and they will realize you are a good person with a good business. This will make them want to come back.
Summary & Conclusion: 25 Ways to Grow Your Business’ Social Media Presence – Becoming An Influencer Are:-
• Identifying Goals and Objectives
• Interacting with Your Followers & Friends
• Understanding their Needs
• Including your Website’s Icon or Logo to Your Posts
• Link your Social media accounts to your Website
• Sharing your Posts and Social Profiles With Everyone
• By Creating an Integrated Social Media Strategy
• Produce Valuable Content
• Engage with Everyone
• Optimize your Social Media Accounts
• Use Hashtags Often
• Add the Social Icons to Your Emails
• Provide a Benefit to Your Audience
• Branch Out
• Use game
• Consistently Post at a Comfortable Rate
• Try Not to Outsource
• Do Your Research
• Give them A Reason
• Tackle Customer Complaints Efficiently
• Provide Questions and Answers
• Ask Clients to Share and Connect
• Create a Plan and Stick to it
• Treat Each Social Network as an Individual One
• Go Further in Customer Service
That’s all… Please, don’t just read only but take action! Do you have any questions or idea, kindly let us discuss it/them by telling me what’s your view about this article in the comment box below.